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Business Management 221 |
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1. Key Management Concepts (KMC)
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S. No. |
Title |
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S. No. |
Title |
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KMC001 |
Business Organizational Structures |
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KMC006 |
Finance |
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KMC002 |
Business Processes |
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KMC007 |
Project management |
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KMC003 |
People Management |
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KMC008 |
Leadership |
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KMC004 |
Positioning |
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KMC009 |
Strategy |
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KMC005 |
Business Models |
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KMC010 |
Decision Making |
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2. Evolution of Economies and
Markets (EEM)
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S. No. |
Title |
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S. No. |
Title |
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EEM001 |
World Trade from earliest times to WTO |
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EEM006 |
The formula that brought down Wall
Street in 2008-2009 |
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EEM002 |
A snapshot of the global economy |
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EEM007 |
Transitions to the Knowledge Economy |
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EEM003 |
Characteristics and features of
Regional Economies |
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EEM008 |
Other drivers of the new global
interconnected economies |
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EEM004 |
The cyclic nature of world markets |
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EEM009 |
Models for the future: of
corporations, banks, currencies, stock-markets |
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EEM005 |
Emergence of Behavioral Economics |
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EEM010 |
New perspectives on markets |
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3. About Reputation and Trust (ART)
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S. No. |
Title |
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S. No. |
Title |
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ART001 |
Branding, Image and Reputation
Building |
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ART006 |
Ethical Principles in Business |
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ART002 |
Drivers of Corporate Governance and
its International Landscape |
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ART007 |
Ethics of Products, Marketing and Job
discrimination |
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ART003 |
The Indian Scenario for Corporate and
Good Governance |
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ART008 |
Monopolies, Anti-Trust and Competition |
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ART004 |
SEBI, Sarbanes Oxley and related
matters |
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ART009 |
New Age Corporate Crimes |
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ART005 |
Sustainable and Green Business:
The triple bottom-line |
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ART010 |
Establishing Trust : the new mantra |
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4. Leveraging Intellectual Property
Systems (LIPS)
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S. No. |
Title |
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S. No. |
Title |
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LIP001 |
The Intellectual Property System |
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LIP006 |
IPR in Cyber-space |
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LIP002 |
Patents |
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LIP007 |
Valuation of Intellectual Property |
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LIP003 |
Trademarks |
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LIP008 |
Offensive strategies |
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LIP004 |
Copyright and neighbouring rights |
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LIP009 |
Defensive strategies |
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LIP005 |
Other forms of Intellectual Property |
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LIP010 |
Managing the IP Portfolio |
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5. Growing a Business: from an idea
to an enterprise (GAB)
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S. No. |
Title |
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S. No. |
Title |
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GAB001 |
Flourishing and thriving in the
Knowledge Economy |
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GAB006 |
Driving Business Growth with suitable
HR initiatives |
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GAB002 |
Generating new Business ideas |
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GAB007 |
Innovations and disruptive business
ideas: Blue Ocean Strategy |
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GAB003 |
Intellectual Property as Strategy |
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GAB008 |
Technologies as drivers of global
business |
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GAB004 |
Managing Productivity of Knowledge
Workers |
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GAB009 |
The Financial strategies at different
stages of growth |
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GAB005 |
Drawing up a Business Plan |
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GAB010 |
Going Public and creating a global
presence |
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